DRIVE SOBER, OR GET PULLED OVER

We’re excited to announce that our Teen Safe Driving television campaign has won two #Telly Awards!

The spot features a mother and teen daughter discussing important safety features and smart driving habits.

With nearly 13,000 entries from across the globe, the Telly Awards honors excellence in video and television across all screens and is judged by leaders including BBC World Service, Netflix,Jennifer Garner, A&E Networks, Nickelodeon, National Geographic Society, ESPN Films, and more.

Our Vision

All North Carolinians getting where they are going safely.

While North Carolina has a dynamic community of issue-specific transportation safety advocates, what was missing was one organization with expertise in conducting high-impact public communications efforts, providing effective grassroots and grasstops citizen engagement, and serving to champion public policies that promote better behaviors to combat perils to safety across all forms and manner of transportation.

The North Carolina Alliance for Safe Transportation (NCAST) was created to be that organization, with one goal in mind: reduce the number of transportation-related crashes, injuries and fatalities in North Carolina.

For the official public launch of NCAST, the focus is on promoting awareness of safety issues specific to younger motorists.

Teen drivers are especially at risk on the roads, with vehicle crashes the leading cause of death in America among those under 21.

The inexperience and impulsiveness of teen drivers is a significant reason for their high crash rates, making important the safety features of the vehicles they drive as well as getting plenty of supervised driving practice.

Our Mission

To drive behaviors that promote and encourage safe use of North Carolina’s transportation network.

SPOTLIGHT:
Drive Sober This Labor Day, and Every Day

During the Labor Day holiday period, we typically see an increase in drunk-driving deaths — and that’s why you’ll likely see more law enforcement on the roads. Drive Sober or Get Pulled Over, which runs from August 17-September 5, aims to educate people about the dangers and consequences of driving drunk.

DEATHS DUE TO TRAFFIC ACCIDENTS DURING LABOR DAY WEEKEND

%

OF THESE ACCIDENTS INVOLVED DRIVERS WHO HAD BEEN DRINKING

%

OF THESE ACCIDENTS INVOLVED DRIVERS WHO WERE LEGALLY DRUNK

Consider these common sense precautions:

Before drinking, plan a safe and sober ride home.
Don’t let someone get behind the wheel if they’ve been drinking.
If you’re hosting a gathering, make sure all your guests have a sober ride home.
If you see an impaired driver, call 911.
And always wear your seat belt — it’s your best defense against impaired drivers.

To learn more, visit this link…